BetFiery https://mcculloughwebservices.com/ Website Design and Development Sat, 11 Nov 2023 18:23:46 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.1 https://mcculloughwebservices.com/wp-content/uploads/2017/04/Asset-2@2x.png BetFiery https://mcculloughwebservices.com/ 32 32 How to Write Alt Tags and Image File Names https://mcculloughwebservices.com/2023/08/25/how-to-write-alt-tags-and-image-file-names/ https://mcculloughwebservices.com/2023/08/25/how-to-write-alt-tags-and-image-file-names/#respond Fri, 25 Aug 2023 19:24:59 +0000 https://mcculloughwebservices.com/?p=3967 Alt tags and image file names are easy to overlook. Many business owners get hyper-focused on web content and don’t think about images as anything more than aesthetics. Sure, we all know that picking good visuals can lead to better conversion rates, but there’s a real temptation to pop in any photo you have the…

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]]> https://mcculloughwebservices.com/2023/08/25/how-to-write-alt-tags-and-image-file-names/feed/ 0 Celebrating Partnerships with Truckee-Tahoe Nonprofits https://mcculloughwebservices.com/2023/06/29/celebrating-partnership-with-truckee-tahoe-nonprofits/ https://mcculloughwebservices.com/2023/06/29/celebrating-partnership-with-truckee-tahoe-nonprofits/#respond Fri, 30 Jun 2023 00:19:50 +0000 https://mcculloughwebservices.com/?p=3934 We are thrilled to collaborate with nonprofits in the Truckee-Tahoe area. We have dedicated ourselves to establishing strong relationships with our local nonprofits and select at least one project each year for which we donate a portion of our time. Our deep understanding of nonprofits comes from my direct experience. I co-founded and ran a…

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]]> https://mcculloughwebservices.com/2023/06/29/celebrating-partnership-with-truckee-tahoe-nonprofits/feed/ 0 My Unexpected Journey to Inspire Citizen Engagement Through Local Journalism https://mcculloughwebservices.com/2023/03/04/my-unexpected-journey-to-inspire-citizen-engagement-through-local-journalism/ https://mcculloughwebservices.com/2023/03/04/my-unexpected-journey-to-inspire-citizen-engagement-through-local-journalism/#comments Sun, 05 Mar 2023 02:46:10 +0000 https://mcculloughwebservices.com/?p=3616 The beginning of my journey from math and science to writing As a student, my love for math and science was apparent. Unsurprisingly, I pursued a Master’s degree in environmental engineering – a perfect combination of my passions. However, when it came to English and writing, the word dread came to mind. The most exposure…

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]]> https://mcculloughwebservices.com/2023/03/04/my-unexpected-journey-to-inspire-citizen-engagement-through-local-journalism/feed/ 1 4 Ways We Use AI for Content Creation https://mcculloughwebservices.com/2023/01/04/4-ways-we-use-ai-for-content-creation/ https://mcculloughwebservices.com/2023/01/04/4-ways-we-use-ai-for-content-creation/#respond Wed, 04 Jan 2023 18:45:24 +0000 https://mcculloughwebservices.com/?p=3571 Artificial intelligence (AI) is often associated with futuristic robots or the idea that machines will eventually replace humans in their jobs. However, AI is already present in various aspects of our daily lives, such as voice-to-text and predictive text suggestions on our phones. At BetFiery, we use AI in our web design and…

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]]> https://mcculloughwebservices.com/2023/01/04/4-ways-we-use-ai-for-content-creation/feed/ 0 How to Use Keywords in a Meaningful Way https://mcculloughwebservices.com/2022/12/01/how-to-use-keywords-in-a-meaningful-way/ https://mcculloughwebservices.com/2022/12/01/how-to-use-keywords-in-a-meaningful-way/#comments Fri, 02 Dec 2022 03:21:56 +0000 https://mcculloughwebservices.com/?p=3489 If you want to rank your content, simply using keywords at a particular density is no longer enough. Google now uses AI to understand the text, and it’s getting much better at it.  All the old tricks that people used to use to write keywords into text aren’t going to work anymore. Instead, business owners…

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]]> https://mcculloughwebservices.com/2022/12/01/how-to-use-keywords-in-a-meaningful-way/feed/ 1 How to Write Product Page Title Tags and Meta Descriptions https://mcculloughwebservices.com/2022/10/30/how-to-write-product-page-title-tags-and-meta-descriptions/ https://mcculloughwebservices.com/2022/10/30/how-to-write-product-page-title-tags-and-meta-descriptions/#respond Sun, 30 Oct 2022 15:38:00 +0000 https://mcculloughwebservices.com/?p=3339 Product page title tags and meta descriptions offer two strong opportunities for increasing the visibility of your products in Google search results. Here is a deeper explanation of these key SEO elements, and a series of best practices you can use to write strong ones.  How to Write Product Page Title Tags The title tag…

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]]> https://mcculloughwebservices.com/2022/10/30/how-to-write-product-page-title-tags-and-meta-descriptions/feed/ 0 5 Ways to Reduce Your Website Budget https://mcculloughwebservices.com/2022/08/05/5-ways-to-reduce-your-website-budget/ https://mcculloughwebservices.com/2022/08/05/5-ways-to-reduce-your-website-budget/#respond Sat, 06 Aug 2022 00:06:13 +0000 https://mcculloughwebservices.com/?p=3235 Much of your new website budget is in your hands. Here are five ways to reduce the costs of launching your site while still being satisfied with the end result. 1. Have Fewer Pages in Your Scope of Work When many of our clients come to us, they say they want to use their old…

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]]> https://mcculloughwebservices.com/2022/08/05/5-ways-to-reduce-your-website-budget/feed/ 0 Why We Don’t Focus on Keyword Rank Tracking https://mcculloughwebservices.com/2022/06/25/why-we-dont-focus-on-keyword-rank-tracking/ https://mcculloughwebservices.com/2022/06/25/why-we-dont-focus-on-keyword-rank-tracking/#respond Sat, 25 Jun 2022 22:26:40 +0000 https://mcculloughwebservices.com/?p=3168 As an agency, we don’t spend our time on standard keyword rank tracking. And, there’s a good chance you shouldn’t be spending your time either! Putting too much focus on keyword rank tracking has the potential to be a waste of time, which can mean missed opportunities for your business. What do we mean by…

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]]> https://mcculloughwebservices.com/2022/06/25/why-we-dont-focus-on-keyword-rank-tracking/feed/ 0 New FTC Guidelines for Online Reviews https://mcculloughwebservices.com/2022/05/27/new-ftc-guidelines-for-online-reviews/ https://mcculloughwebservices.com/2022/05/27/new-ftc-guidelines-for-online-reviews/#respond Fri, 27 May 2022 22:28:00 +0000 https://mcculloughwebservices.com/?p=3103 Introduction The FTC recently issued new guidelines for online reviews, which means that your current review practices may not be in compliance. The Federal Trade Commission is  concerned with ensuring that “consumers who rely on online reviews of companies, products, and services” are able to get a “true and accurate picture of what other consumers…

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]]> https://mcculloughwebservices.com/2022/05/27/new-ftc-guidelines-for-online-reviews/feed/ 0 Coworking Spaces in Truckee and North Lake Tahoe, CA https://mcculloughwebservices.com/2022/04/29/coworking-truckee-north-lake-tahoe-ca/ https://mcculloughwebservices.com/2022/04/29/coworking-truckee-north-lake-tahoe-ca/#respond Sat, 30 Apr 2022 01:54:00 +0000 https://mcculloughwebservices.com/?p=3091 Are you ready to get back into your community after two long years of isolating your way through the COVID-19 pandemic? Coworking is a great way to get back in the groove. And there are plenty of spots near you, wherever you may be living or staying in the Truckee-North Tahoe area. It gets you out…

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